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Customer capital consulting firms help businesses identify and develop relationships with their customers that can provide a sustainable source of revenue. Customer capital is the trust and loyalty your customers have for your brand. It’s also referred to as customer covenant or customer capital. In short, it’s the value of your customers from a…
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The key to any business success is not its financial integrity but also customer’srelationship. After all, no business will run with no customers. Creating and manging relationship with customers is a difficult task and involves a lot of struggle. On the granular level, customer’srelationships are built on a better understanding of the customer’s experience.…